Author: Alex Hayrapetyan

The rivalry between Ford and Chevrolet has been coming for more than 100 years, demonstrating the power and the smartness of the companies. In this article I’m going to discuss the marketing strategies of these legendary companies....

As most of you have heard, Snickers is one of the most popular chocolate brands in our society. Originally, it was founded in 1930 as one of the branches of Mars co. Now they are headquartered in...