Author: Sona Avetisian

Top 8 Microsoft Competitors. 

Top 8 Microsoft Competitors. 

Microsoft, founded in 1975 by Bill Gates and Paul Allen, has been one of the world’s most valuable brands for over 20 years. The corporation also ventured into gaming with the Xbox hardware, which competes with Sony’s...

Brand Identity and Elements of Levi's. 

Brand Identity and Elements of Levi’s. 

Most individuals choose comfort above style. For some, fashion takes precedence over comfort. However, each characteristic is equally essential for a wide range of persons. Those people choose certain brands from which to shop. Levi’s, most known...

Market Segmentation of Netflix.

Market Segmentation of Netflix.

Netflix, founded in 1997 by Marc Randolph and Reed Hastings, is one of the world’s top television streaming networks, with over 57.4 million subscribers worldwide due to over 100,000 videos on its network.To their success, Netflix has...

Market Segmentation of PlayStation

Market Segmentation of PlayStation.

Sony PlayStation is a video game console developed by the multinational corporation Sony Computer Entertainment. Sony reduced PlayStation to PS, and the Japanese firm Sony, which owns and distributes it, launched this game series in the games...

Market Segmentation of Sony. 

Market Segmentation of Sony

Sony is an internationally known firm with a diverse business portfolio. They strive to capitalize on their distinctiveness by aggressively implementing their convergence approach. Sony’s primary goal with its unique goods is to thrill and touch its...

Marketing Strategy and SWOT Analysis of Krispy Kreme.

Marketing Strategy and SWOT Analysis of Krispy Kreme.

Krispy Kreme Doughnuts provides high-quality and delicious sweet treats all around the world. Krispy Kreme’s headquarters are in Winston-Salem, North Carolina, and the firm has been providing delicious doughnuts and coffee since 1937. Krispy Kreme Doughnuts’ fundraising...

Brand Identity and Elements of Puma

Brand Identity and Elements of Puma. 

Puma is the world’s top sports brand, creating designs, selling, and marketing footwear, clothing, and accessories in over 130 countries. Founded in 1948 by Rudolf Dassler (due to the original company’s separation into PUMA & ADIDAS), it...

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