Marketing and advertising… common business terms that people generally confuse for the same thing. From the customer’s perspective, there might not be the need to distinguish the two from each other. However, from the business side, the...
Since the discovery of the internal combustion engine, the human understanding of transportation has changed drastically. With every new type of transportation means, people became closer and the world became smaller than ever. Motorbikes can be proud...
The mankind was and is hopeless against stopping the greatest force in nature: time. Yet we succeeded in finding endless ways of handling the time we have. Facing fears and enjoying our limited time on Earth is...
by Vahagn Bazikyan · Published September 6, 2021 · Last modified April 1, 2023
Clocks found their way to our wrists and became watches, and they got “smarter” with time. With the progress of technology, gadgets started becoming multifunctional. They do not serve a single purpose and provide combined experiences for...
We cannot trust a conversation on beauty brands if it does not reference L’Oréal. The company has been a trendsetter in the industry and a trusted beauty partner of millions. More than a century-long history of worldwide...
The natural cosmetics industry has lived drastic growth in the last decades. Customers started pivoting towards more natural and chemical-free cosmetics and prioritizing ingredients over other criteria. This trend introduced the necessary conditions for brands like Innisfree...
Guacamole, beer, movie nights, watching sports… Crunchy chips are the only fixed attribute during all these events. Crispy potatoes are the snacks that will hold their place in every cozy gathering. Lay’s is definitely on Mount Rushmore...
by Vahagn Bazikyan · Published August 22, 2021 · Last modified April 1, 2023
Ever heard of the word “moonshine? Would it be a surprise if you heard that Mountain Dew is the slang same for “moonshine”. Worldwide famous soft drink brand and illegally made corn whiskey on the same page....
Magazines have earned their reputation as a more illustrative and catchy media channel. Considered as “upgrades” of traditional and centuries-old newspapers, they quickly captured their place in the market. The Week magazine entered the game with a...
The iconic “PSST!” sound means that you are probably about to taste a loved soft drink. Die-hard Pepsi fans know that a refreshing taste always follows the pleasant hissing sound. The company has lived and operated in...
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