In this blog post, I am going to discuss some marketing strategies of ketchup brands and also give interesting marketing tricks for ketchup products promotion. We would look through ketchup famous brands’ Heinz, French’s marketing tactics and...
What is marketing and what is a promotion? These are questions that I am going to answer in the blog post, giving several real-time examples.If we imagine marketing as a big cake, then we will see that...
Every successful brand has its tactics of targeting the right segment of people at the right time. These fast-food giants are presented in a market for decades and have created interesting and mighty strategies to appeal to...
Just like human beings brands also consist of different parts which are called elements. People have a head, face, nose, legs, arms and so on. Brands have name, logo, packaging, storytelling and a lot more. Famous brands...
Beer is a very popular alcoholic drink. Close to beer, there are whiskey, whine, vodka. But there is one difference, we drink beer a lot. In some countries like the Czech Republic or Germany, beer replaces even...
by Darbinyan Perch · Published June 22, 2019 · Last modified February 27, 2022
Every famous brand has a specific archetype which is one of the 12 archetypes. This idea also refers to brands like Volvo and BMW, Jaguar and Mercedes-Benz. What are the main marketing and branding tactics they use...
Branding is a very interesting and even exciting process. Dozens of factors react to this phenomenon. Just drawing a logo, or defining the colors of the brand is not enough. The brand like people has its characters,...
There are several famous marketing theories about which we speak about all the time. One of them is the most famous, the theory of 4Ps. I personally have learned the theory and thought that is the real...
What is a brand promise? The question has several answers. In general, the brand wants to connect with people, to be a part of their life, a friend or a close person. It promises us a happy...
by Darbinyan Perch · Published May 11, 2019 · Last modified January 9, 2023
Coca-Cola is a huge company which has implemented millions of marketing tactics and researched all the market to find out its specific target market. Who are these people? What is the segment that Coca-cola puts all its...
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