Category: Marketing strategies

Marketing Strategy and SWOT analysis of Innisfree

Marketing Strategy and SWOT analysis of Innisfree

The natural cosmetics industry has lived drastic growth in the last decades. Customers started pivoting towards more natural and chemical-free cosmetics and prioritizing ingredients over other criteria. This trend introduced the necessary conditions for brands like Innisfree...

Marketing Strategy and SWOT analysis of Shein

Marketing Strategy and SWOT Analysis of Shein

Shopping has never been easier and more accessible. Going in-store and getting to physically experience clothing items are the traditional and preferred ways for many people. However, shopping online is way more manageable these days. You don’t...

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